Fidelity Bank breaks ground at its new Back Mountain Branch, in the Dallas Shopping Center at 2363 Memorial Highway, off Route 309 Dallas. The ground breaking will take place at 3PM on June 14th.
“Banking is a relationship business. Customers want personal contact, and they want an exceptional experience. Constructing a state-of-the-art branch in Dallas affirms our commitment to being Trusted Financial Advisors to our customers. We are excited about building a branch in a location where we already have a fair amount of clients.” said Daniel J. Santaniello, President & CEO.
Building on the concept introduced at their Fidelity Bank Pittston Branch, which opened in June of 2015, the branch will showcase an environmentally friendly design with a branch layout featuring a “Tech Bar" which will contain an iPad, iPhone and other electronic devices the staff can use to teach customers how to use the bank’s variety of online banking tools and services. Additionally features will include individual check desks, electronic community board that will post ongoing community activities, and a local business area.
Designed by Scranton-based architectural firm, DX Dempsey, this new branch will combine warmth and friendliness, a hallmark the Fidelity Bank brand, along with modern technology and conveniences today’s consumers have come to expect. The building is distinguished by the signature swooping white roof which is part of a green design, and will keep the office cool in the summer as well as warm in the winter. Other green features include carpeting made from recycled tires, high-energy efficient HVAC systems, Zero Volatile Organic Compound (VOC) paint and occupancy sensors that turn off lights automatically.
Like its 10 other Fidelity Branches, the new building is designedto be an integral part of the community, with a customer lounge featuring freshly brewed coffee and cookies on the house. “We aim to be the primary financial resource to our customers, committed to focusing our efforts on growing both the consumer and business segments while providing them with trusted financial advice and a comfortable, friendly environment to do business, “ added Santaniello. “We are excited and looking forward to serving our neighbors and friends in the Back Mountain Area.”
Fidelity Bank has built a strong history as trusted advisors to the customers served, and is proud to be an active member of the community of Northeastern Pennsylvania. With 10 branches located throughout Lackawanna and Luzerne Counties, Fidelity Bank offers full-service Trust & Investment Departments, a mortgage center, and an array of personal and business banking products and services.